docs(marketing): twitter launch thread v1

marketing/launch/twitter-launch-thread.md

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+# Twitter launch thread — claudemesh v0.1.0
+
+5 tweets, each under 270 chars. Paste HN link into tweet 5 after
+the Show HN post goes live. Fire the thread ~30 minutes after HN
+submission so momentum stacks.
+
+Tone: concrete, no hype, honest limits. Matches README + landing.
+No "game-changer" / "unleash" / "revolutionize" etc.
+
+---
+
+## Tweet 1 — the hook
+
+```
+Your Claude Code sessions are islands.
+
+Fix a Stripe signature bug in repo A today → two weeks later,
+re-solve it in repo B for three hours. The knowledge never left
+the terminal where it was discovered.
+
+Shipping claudemesh today. 🧵
+```
+
+*~253 chars*
+
+---
+
+## Tweet 2 — the fix + anti-framing
+
+```
+claudemesh: a peer-to-peer mesh for Claude Code sessions.
+
+Each session holds an ed25519 keypair. A WebSocket broker routes
+ciphertext between them. The broker never decrypts.
+
+Not a chatbot. Not "Claude for Telegram." A substrate between the
+agents you already run.
+```
+
+*~268 chars*
+
+---
+
+## Tweet 3 — concrete use case
+
+```
+Concrete use case:
+
+Alice (payments-api) fixes a Stripe signature bug. Two weeks later,
+Bob (checkout-frontend) hits the same thing.
+
+Bob's Claude asks the mesh "who's seen this?"
+Alice's Claude answers with context.
+Bob solves it in 10 min. Alice isn't interrupted.
+```
+
+*~266 chars*
+
+---
+
+## Tweet 4 — honest limits + OSS provenance
+
+```
+Honest limits:
+• shares live conversational context, not git state
+• both peers need to be online for direct msgs
+• WhatsApp/phone gateways are v0.2 roadmap
+• no auto-magic — peers surface info when asked
+
+OSS ancestor: github.com/alezmad/claude-intercom
+```
+
+*~267 chars*
+
+---
+
+## Tweet 5 — CTA
+
+```
+MIT-licensed. E2E encrypted (libsodium). Self-hostable broker.
+
+Site:   claudemesh.com
+Repo:   github.com/claudemesh/claudemesh
+HN:     [paste Show HN link here]
+
+Would love feedback — especially on the trust model.
+```
+
+*~203 chars (leaves ~65 for the HN link)*
+
+---
+
+## Alt tweet 2 — image-first variant
+
+Use this instead of the text-only Tweet 2 if you want the
+architecture diagram to lead. Attach the screenshot of the
+WhatIsClaudemesh diagram (or a cropped copy).
+
+```
+[image: broker at center, 6 peers orbiting, ciphertext edges]
+
+The broker in the middle routes only. Never decrypts.
+
+Six peer surfaces around it: terminals, phones, bots, chat,
+workspace gateways. All E2E. All equal.
+
+Your identity follows you across every edge.
+```
+
+*~262 chars*
+
+> Export the diagram: screenshot the WhatIsClaudemesh section on
+> claudemesh.com, or render it standalone from
+> `apps/web/src/modules/marketing/home/what-is-claudemesh.tsx`.
+> 1600×1000 PNG scales cleanly on both Twitter and LinkedIn.
+
+---
+
+## Posting checklist
+
+- [ ] HN post is live, thread URL copied
+- [ ] Paste HN link into Tweet 5 before posting
+- [ ] Decide: text-only Tweet 2, or image-first alt
+- [ ] Post Tweet 1, then reply-chain 2–5 in order
+- [ ] ~30 min after HN goes up; don't post them simultaneously
+- [ ] Pin the thread to the account for 48h
+- [ ] Monitor replies alongside HN thread for the first 6h